The Power of Brands. Each new episode dives into current issues that we face as marketers from audience insights, fandom, content, the creative state of our art, and much more.
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Entertain Change

Troika is built on the vision and mission of leading the way and recognizing opportunities for clients in the fast-changing media landscape. Dan Pappalardo, founder …

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The Sports Experience

Troika’s Cultural Anthropologist Susan Kresnicka and Creative Directors Gil Haslam and Seton Kim talk about the expansion of live sporting events and fan engagement.

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Thinking Beyond Creative Strategy

Troika’s new Head of Strategy Smruti Shah talks about brand strategy in the consumer products world, and what we can learn from it in entertainment …

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Marketing in a Content-Obsessed World

Emmy Award-winning creative director Kasumi Mihori talks about why marketers need to think about their business like they think about their daily lives.

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The Future Of Brands

Welcome to Podcast 1: The Future Of Brands: Troika’s inaugural podcast for it’s new show, The Power of Brands, features Troika’s Kevin Aratari on how …