#Whatsnew

All News Press Release Instagram

Our Head of Production likes to keep our interns sharp

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Our Head of Production likes to keep our interns sharp

Congratulations to us ๐ŸŽ‰๐Ÿพ๐ŸŽŠ Troika is the โ€œ2018 Content Winner for Use of On-Air Designโ€ of Cynopsis Sports Media Awards ๐Ÿ‘๐Ÿผ๐Ÿ‘๐Ÿผ๐Ÿ‘๐Ÿผ We developed โ€œFanitude,โ€ a strategy that brought fan energy – from team chants to handmade signs – on screen, unfiltered.

Thanks to the team who have done the excellent job on โ€œESPN COLLEGE BASKETBALL REBRAND @cynopsismedia

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Congratulations to us ๐ŸŽ‰๐Ÿพ๐ŸŽŠ Troika is the โ€œ2018 Content Winner for Use of On-Air Designโ€ of Cynopsis Sports Media Awards ๐Ÿ‘๐Ÿผ๐Ÿ‘๐Ÿผ๐Ÿ‘๐Ÿผ We developed โ€œFanitude,โ€ a strategy that brought fan energy – from team chants to handmade signs – on screen, unfiltered. Thanks to the team who have done the excellent job on โ€œESPN COLLEGE BASKETBALL REBRAND @cynopsismedia

A strong partnership with the @pgatour lead to an even stronger campaign!  Congratulations to The TOUR on the launch of the new campaign

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A strong partnership with the @pgatour lead to an even stronger campaign! Congratulations to The TOUR on the launch of the new campaign

Afternoon cheese plate break at Troika: a team that performs this well under pressure deserves a treat

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Afternoon cheese plate break at Troika: a team that performs this well under pressure deserves a treat

Excited to be finalists with some of the best folks in the business! @cynopsismedia

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Excited to be finalists with some of the best folks in the business! @cynopsismedia

Monday office cuties

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Monday office cuties

Congratulations to Jason for winning our March Madness Chili Cook-Off! He edged out the competition with a tasty and innovative chicken chili recipe the judges couldnโ€™t get enough of

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Congratulations to Jason for winning our March Madness Chili Cook-Off! He edged out the competition with a tasty and innovative chicken chili recipe the judges couldnโ€™t get enough of

And finally… some dessert

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And finally… some dessert

Donโ€™t forget to treat yourself with some drinks

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Donโ€™t forget to treat yourself with some drinks

Kick off the โ€œChili Cook~offโ€ Day! Wine and food are all ready

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Kick off the โ€œChili Cook~offโ€ Day! Wine and food are all ready

ECD Gil Haslam drops some sports knowledge this morning at the SVG Forum in NYC

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ECD Gil Haslam drops some sports knowledge this morning at the SVG Forum in NYC

Troika brand evangelist Kevin Aratari recording the next Power of Brands podcastโ€ฆcoming to iTunes soon

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Troika brand evangelist Kevin Aratari recording the next Power of Brands podcastโ€ฆcoming to iTunes soon

Troika Ink

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Troika Ink

Sweet Susie Cupcakes in the office โค๏ธ Happy Valentineโ€™s Day

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Sweet Susie Cupcakes in the office โค๏ธ Happy Valentineโ€™s Day

Bright, slick, and bold. Check out our new design for Access Hollywood, the top national entertainment news program

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Bright, slick, and bold. Check out our new design for Access Hollywood, the top national entertainment news program

Miss college football? Watch our highlight reel of the work we did this past season for ESPN. ๐Ÿˆ๐Ÿ™Œ

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Miss college football? Watch our highlight reel of the work we did this past season for ESPN. ๐Ÿˆ๐Ÿ™Œ

CMU alumnus @josephdivya and @jd_and took Troika’s new CMU interns @justbrie_z and @roderickluo221 to lunch

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CMU alumnus @josephdivya and @jd_and took Troika’s new CMU interns @justbrie_z and @roderickluo221 to lunch

We love sports, especially basketball!๐Ÿ€ Check our our latest and greatest with College Basketball. See more in our case study – link in bio

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We love sports, especially basketball!๐Ÿ€ Check our our latest and greatest with College Basketball. See more in our case study – link in bio

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We’re hiring a new Head of Production!

Troika is seeking a Head of Production with experience in branding, motion design, and animation. Job responsibilities include oversight of...

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Mmm. Smell that? Smells like football. Check out the holiday campaign we produced for the NFL Network

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Mmm. Smell that? Smells like football. Check out the holiday campaign we produced for the NFL Network

“Sports to me IS entertainment.” -Sir Martin Sorrell.ย ย We couldn’t agree more.

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“Sports to me IS entertainment.” -Sir Martin Sorrell.ย ย We couldn’t agree more.

Rainbow Tuesday in LA ๐ŸŒˆ โ˜€๏ธ

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Rainbow Tuesday in LA ๐ŸŒˆ โ˜€๏ธ

Happy Holidays from our team to yours! Looking forward to new projects and new relationships in 2018 #2017 #2018

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Happy Holidays from our team to yours! Looking forward to new projects and new relationships in 2018 #2017 #2018

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Happy Holidays and Warm Wishes for 2018!

https://vimeo.com/248077381  

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Season 2 of Ultimate Beastmaster is back on Netflix today! Here’s a look back at our collaboration with the Netflix team on its launch campaign for season 1. Read more about the project – link in bio.

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Season 2 of Ultimate Beastmaster is back on Netflix today! Here’s a look back at our collaboration with the Netflix team on its launch campaign for season 1. Read more about the project – link in bio.

That one time we developed a sequence of IDs for Machinima to create a seamless experience with the brand

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That one time we developed a sequence of IDs for Machinima to create a seamless experience with the brand

to our work with AMC and the networkโ€™s evolution from elegant and sophisticated to bold and energetic! See full case study on our website – link in bio.

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to our work with AMC and the networkโ€™s evolution from elegant and sophisticated to bold and energetic! See full case study on our website – link in bio.

Celebrating Tegnaโ€™s brand new look with a bucket load of beer

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Celebrating Tegnaโ€™s brand new look with a bucket load of beer

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Creative Internship 2018

Spring Term: January โ€“ May 2018 Troika is a forward-looking marketing and creative agency specializing in entertainment and sports media....

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We’re inspired to entertain change this week by Diana R. Horowitz, senior producer at Troika. โ€œPrincipal #1: Say yes. Real life is like improv: the script is constantly changing. Saying yes keeps you in the mix, sparks creativity and makes life more fun

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We’re inspired to entertain change this week by Diana R. Horowitz, senior producer at Troika. โ€œPrincipal #1: Say yes. Real life is like improv: the script is constantly changing. Saying yes keeps you in the mix, sparks creativity and makes life more fun

So much good food

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So much good food

Want to work with top entertainment brands? Troika is hiring a Head of Strategy, who has at least 10 years of experience in brand strategy. Send your resume to sarah@troikamedia.com

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Want to work with top entertainment brands? Troika is hiring a Head of Strategy, who has at least 10 years of experience in brand strategy. Send your resume to sarah@troikamedia.com

Part 2: Get to know Damon in this rapid fire style Q&A!๐Ÿ”ฅ

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Part 2: Get to know Damon in this rapid fire style Q&A!๐Ÿ”ฅ

Meet @damonhaley, Troika’s new Head of Sports Marketing. He joins with extensive experience in executing integrated, go-to-market strategies and building strategic alliances for sports brands.

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Meet @damonhaley, Troika’s new Head of Sports Marketing. He joins with extensive experience in executing integrated, go-to-market strategies and building strategic alliances for sports brands.

Dinner with the Tegna team in Denver ๐Ÿท

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Dinner with the Tegna team in Denver ๐Ÿท

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Damon Haley Joins Troika as Head of Sports Marketing

LOS ANGELES, Calif., November 14, 2017 - Troika (OTC: MTWO) announces Damon Haley as Head of Sports Marketing to further...

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Wrapping up the week with this mesmerizing motion experiment by the incredible @it_motion

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Wrapping up the week with this mesmerizing motion experiment by the incredible @it_motion

Are you all about developing and growing talent? We’re hiring a HR Manager in our LA office! Submit your cover letter and resume to sarah@troikamedia.com

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Are you all about developing and growing talent? We’re hiring a HR Manager in our LA office! Submit your cover letter and resume to sarah@troikamedia.com

A big thank you to Jonathan Bell, founder and CEO of WANT Branding, for the inspiring seminar on the role of naming in brand strategy.

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A big thank you to Jonathan Bell, founder and CEO of WANT Branding, for the inspiring seminar on the role of naming in brand strategy.

Celebrating last night’s win with one of our favorite launch spots! Letโ€™s take home the win tonight in Game 7. Go Blue

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Celebrating last night’s win with one of our favorite launch spots! Letโ€™s take home the win tonight in Game 7. Go Blue

๐Ÿ‘ป๐ŸŽƒ halloween treats cupcakes halloweencupcakes sprinkles sprinklescupcakes

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๐Ÿ‘ป๐ŸŽƒ halloween treats cupcakes halloweencupcakes sprinkles sprinklescupcakes

Part 2: Get to know Tony in this rapid fire style Q&A!๐Ÿ”ฅ

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Part 2: Get to know Tony in this rapid fire style Q&A!๐Ÿ”ฅ

Meet Tony Kadillak, Troika’s new business development director. He brings extensive experience in branding and promotion for todayโ€™s leading entertainment and sports brands. Find out why he joined the agency and what he looks forward to most in his role at Troika.

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Meet Tony Kadillak, Troika’s new business development director. He brings extensive experience in branding and promotion for todayโ€™s leading entertainment and sports brands. Find out why he joined the agency and what he looks forward to most in his role at Troika.

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Tony Kadillak Joins Troika as Business Development Director

LOS ANGELES, Calif., October 31, 2017 โ€“ Troika appoints Tony Kadillak as Business Development Director. He brings 13 years of...

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Excited to see the brand new look for The CWโ€™s fall season

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Excited to see the brand new look for The CWโ€™s fall season

Purple pumpkin spice

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Purple pumpkin spice

Part 2: Learn more about Joseph in this rapid fire style Q&A!๐Ÿ”ฅ

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Part 2: Learn more about Joseph in this rapid fire style Q&A!๐Ÿ”ฅ

Welcoming our new Head of Accounts Joseph Gallegos! He brings more than 15 years of leadership at top global agencies across advertising, brand consulting, content, design, and production.

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Welcoming our new Head of Accounts Joseph Gallegos! He brings more than 15 years of leadership at top global agencies across advertising, brand consulting, content, design, and production.

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Troika Hires Joseph Gallegos as Head of Accounts

LOS ANGELES, Calif., October 25, 2017 โ€“ Troika announces Joseph Gallegos as Head of Accounts to support the strategic growth...

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We’re hiring a Human Resources Manager!

Responsibilities Human Resources Develop and administer various HR plans and procedures for all company personnel. Develop, recommend, and implement HR...

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Part 2: Congrats to @ajsapiro on winning Troikaโ€™s Paddle Battle 2017

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Part 2: Congrats to @ajsapiro on winning Troikaโ€™s Paddle Battle 2017

Producer pow wow

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Producer pow wow

@fifa18_offical is lit๐Ÿ”ฅ๐Ÿ”ฅ๐Ÿ”ฅ

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@fifa18_offical is lit๐Ÿ”ฅ๐Ÿ”ฅ๐Ÿ”ฅ

Part 2: Get to know Rob in this rapid fire style Q&A!๐Ÿ”ฅ

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Part 2: Get to know Rob in this rapid fire style Q&A!๐Ÿ”ฅ

Meet Robert Schwartz, President of Troika Services, the performance data & intelligence division of Troika Media Group.

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Meet Robert Schwartz, President of Troika Services, the performance data & intelligence division of Troika Media Group.

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Troika Media Group Hires Rob Schwartz to Lead Performance Data & Intelligence Divisionโ€จ

Los Angeles, Calif., October 10, 2017 โ€“ Troika Media Group, Inc. (OTC: MTWO โ€“ symbol to be changed shortly) announces...

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Ever wonder what it means to be a fan and what role fandom plays in everyday life? Download The Power of Fandom report to find out (link in bio

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Ever wonder what it means to be a fan and what role fandom plays in everyday life? Download The Power of Fandom report to find out (link in bio

Weโ€™re hiring a full-time designer to join our creative team! Submit your portfolio to creative@troikamedia.com

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Weโ€™re hiring a full-time designer to join our creative team! Submit your portfolio to creative@troikamedia.com

Get ready to experience a whole new Topgolf. Check out how we repositioned a sports destination into a premier entertainment brand (link in bio).

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Get ready to experience a whole new Topgolf. Check out how we repositioned a sports destination into a premier entertainment brand (link in bio).

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Come be part of our design team!

WE ARE TROIKA, an award winning design and brand experience agency in Hollywood specializing in network branding, show packaging, and...

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Are you a Preditor? We want you!

WE ARE TROIKA, an award winning design and brand experience agency in Hollywood specializing in network branding, show packaging, and...

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Looking for Animators!

WE ARE TROIKA, an award winning design and brand experience agency in Hollywood specializing in network branding, show packaging, and...

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Meet Win, our new ๐Ÿถ

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Meet Win, our new ๐Ÿถ

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Troika Media Group, Inc. Appoints New Members to its Board of Directors

LOS ANGELES, Sept. 19, 2017 โ€“ Troika Media Group, Inc. (OTC: MTWO โ€“ symbol to be changed shortly) announced the...

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We’re kicking off this week with a dose of inspiration from Senior Producer Jacki Pass. “Focus on what is gained rather than what is lost. This is the key to successfully entertaining change

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We’re kicking off this week with a dose of inspiration from Senior Producer Jacki Pass. “Focus on what is gained rather than what is lost. This is the key to successfully entertaining change

It’s a new season of @thetalkcbs! We helped give the look & feel of the Daytime Emmy Award-winning show a fun, simple & exciting refresh.

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It’s a new season of @thetalkcbs! We helped give the look & feel of the Daytime Emmy Award-winning show a fun, simple & exciting refresh.

Geeking out at the HQ ๐ŸŽ

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Geeking out at the HQ ๐ŸŽ

#rosรฉ Thursdays๐Ÿฅ‚#isitfridayyet #roseallday

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#rosรฉ Thursdays๐Ÿฅ‚#isitfridayyet #roseallday

Mesmerized by the @natgeochannel wall of historic magazine covers ๐Ÿ˜

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Mesmerized by the @natgeochannel wall of historic magazine covers ๐Ÿ˜

If only we could all lay down in meetings…#dogsoftroika #wednesday

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If only we could all lay down in meetings…#dogsoftroika #wednesday

In our mobile office in #nyc ๐Ÿš•๐ŸŒฌ

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In our mobile office in #nyc ๐Ÿš•๐ŸŒฌ

Meet our new creative director, Andy Hann (@andyhann01), and don’t forget to bring him donuts! ๐Ÿฉ๐Ÿ˜Š

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Meet our new creative director, Andy Hann (@andyhann01), and don’t forget to bring him donuts! ๐Ÿฉ๐Ÿ˜Š

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Troika Hires Award-Winning Creative Director Andy Hann

August 29, 2017 โ€“ Troika today has announced the appointment of Andy Hann to Creative Director. With more than 30...

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๐Ÿ˜‚๐Ÿ˜‚๐Ÿ˜‚ #agency #agencylife #creative #design #dogsoftroika #dogsofinstagram

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๐Ÿ˜‚๐Ÿ˜‚๐Ÿ˜‚ #agency #agencylife #creative #design #dogsoftroika #dogsofinstagram

Passionate about entertainment and branding? Troika is hiring a new Account Director! Learn more about the position (link in bio). #wewantyou

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Passionate about entertainment and branding? Troika is hiring a new Account Director! Learn more about the position (link in bio). #wewantyou

๐ŸŒ๐ŸŒš #solareclipse

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๐ŸŒ๐ŸŒš #solareclipse

#squadgoals #staffretreat #producers #agency

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#squadgoals #staffretreat #producers #agency

Watch our latest collaboration with #hulu to create a unified identity system and elevate the experience for fans.

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Watch our latest collaboration with #hulu to create a unified identity system and elevate the experience for fans.

This week’s inspiration to entertain change comes from our strategist, @jessicaliaperri. “When we not only embrace change but we demand it – that is when the extraordinary happens. We dream bigger, reach higher and strive for more. We unlock a world of endless possibilities.”

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This week’s inspiration to entertain change comes from our strategist, @jessicaliaperri. “When we not only embrace change but we demand it – that is when the extraordinary happens. We dream bigger, reach higher and strive for more. We unlock a world of endless possibilities.”

How can your brand drive fandom? Download your free copy of The Power of Fandom report to learn how you can become a fan-centric organization (link in bio).

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How can your brand drive fandom? Download your free copy of The Power of Fandom report to learn how you can become a fan-centric organization (link in bio).

news 07โ€“24โ€“17

Building Brands by Relating to Fans (Guest Column)

By Susan Kresnicka and Dan Pappalardo In an April 2, 2016 guest column, Susan Kresnicka described Troikaโ€™s plans to embark...

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We’re inspired to #entertainchange this week by one of our producers, Ben Nelson. โ€œChange is a vehicle of transportation that allows you to become your best self. Itโ€™s lifeโ€™s only constant.โ€œ #mondaymotivation #inspiration #inspiringquotes #change #producer #producerlife #agency #creativelife

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We’re inspired to #entertainchange this week by one of our producers, Ben Nelson. โ€œChange is a vehicle of transportation that allows you to become your best self. Itโ€™s lifeโ€™s only constant.โ€œ #mondaymotivation #inspiration #inspiringquotes #change #producer #producerlife #agency #creativelife

Intern field trip to @lacma #agencylife #summerinla #sunny #creativelife

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Intern field trip to @lacma #agencylife #summerinla #sunny #creativelife

Visiting our friends at the @atlhawks and taking in the incredible view of the new Mercedes-Benz Stadium #atlanta #atlantahawks #sports #thursday #agencylife #agency

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Visiting our friends at the @atlhawks and taking in the incredible view of the new Mercedes-Benz Stadium #atlanta #atlantahawks #sports #thursday #agencylife #agency

Our account team takes teamwork seriously, wardrobe included. #seatatlanta #conferences #sports #entertainment #agency #agencylife #twinning #๐Ÿ‘ฏ #whoworeitbetter

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Our account team takes teamwork seriously, wardrobe included. #seatatlanta #conferences #sports #entertainment #agency #agencylife #twinning #๐Ÿ‘ฏ #whoworeitbetter

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AT&T Sports Networks Rebrands Root Sports

July 17, 2017 โ€“ AT&T Sports Networks and Troika, Inc. announced today that the companyโ€™s regional sports network brand โ€“...

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Root Sports has rebranded as AT&T SportsNet. See the new visual identity we created to generate deeper connections to home teams and cities and heighten the fan experience. For more, visit us at our website.

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Root Sports has rebranded as AT&T SportsNet. See the new visual identity we created to generate deeper connections to home teams and cities and heighten the fan experience. For more, visit us at our website.

Learning how to future-proof the live in-venue fan experience at #seatatlanta #data #analytics #sports #entertainment #agency #agencylife

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Learning how to future-proof the live in-venue fan experience at #seatatlanta #data #analytics #sports #entertainment #agency #agencylife

Hanging at the Future of Entertainment design event #simpsons #hulu #entertainment #design #agencylife

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Hanging at the Future of Entertainment design event #simpsons #hulu #entertainment #design #agencylife

Exciting news to come…stay tuned!๐Ÿ™ƒ

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Exciting news to come…stay tuned!๐Ÿ™ƒ

Celebrating another great partnership with @abcnetwork

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Celebrating another great partnership with @abcnetwork

We’re inspired to #entertainchange this week by our account director, Amy Palmer. “Entertain change is about helping our clients create work that not only looks incredible but truly resonates with their audience, building long-term fans for their brand.” #mondaymotivation

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We’re inspired to #entertainchange this week by our account director, Amy Palmer. “Entertain change is about helping our clients create work that not only looks incredible but truly resonates with their audience, building long-term fans for their brand.” #mondaymotivation

Watch an entire year of new Troika sports and entertainment rebrands and marketing campaigns in our latest sizzle reel – all in 90 seconds!

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Watch an entire year of new Troika sports and entertainment rebrands and marketing campaigns in our latest sizzle reel – all in 90 seconds!

“The measure of intelligence is the ability to change.” -Albert Einstein #entertainchange *
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#mondaymotivation #mondaymood #inspiration #inspiringquotes #change

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“The measure of intelligence is the ability to change.” -Albert Einstein #entertainchange * * * * * #mondaymotivation #mondaymood #inspiration #inspiringquotes #change

State of Our Art. #promaxbda

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State of Our Art. #promaxbda

Troika in the mix @promaxbda

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Troika in the mix @promaxbda

Watch @cristiano transform into game play and our latest work with @easportsfifa in this sneak preview of FIFA 18! *
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#cristianoronaldo #fifa #easports #marketingtoolkit #graphics #graphicdesign #design

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Watch @cristiano transform into game play and our latest work with @easportsfifa in this sneak preview of FIFA 18! * * * * * #cristianoronaldo #fifa #easports #marketingtoolkit #graphics #graphicdesign #design

Heading to Cannes this summer? We’re hosting our first session at Lions Entertainment 2017 called “Understanding Brands Through Fans,” where we’ll be sharing insights into how brands can build strong, enduring fan relationships. Save the date: June 22.

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Heading to Cannes this summer? We’re hosting our first session at Lions Entertainment 2017 called “Understanding Brands Through Fans,” where we’ll be sharing insights into how brands can build strong, enduring fan relationships. Save the date: June 22.

Escaping LA’s June Gloom in Dallas @topgolf

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Escaping LA’s June Gloom in Dallas @topgolf

Working hard or hardly working? #ruffmonday #dogsoftroika #dogsofinstgram #agencydoglife

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Working hard or hardly working? #ruffmonday #dogsoftroika #dogsofinstgram #agencydoglife

Happy Monday! This week’s inspiration to entertain change comes from Account Director Aaron Sapiro. “Change is an opportunity to find out what we can learn, where we can grow and how we can use this moment to get better.” #entertainchange #mondaymotivation #mondaymood #motivationalquotes #inspiration

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Happy Monday! This week’s inspiration to entertain change comes from Account Director Aaron Sapiro. “Change is an opportunity to find out what we can learn, where we can grow and how we can use this moment to get better.” #entertainchange #mondaymotivation #mondaymood #motivationalquotes #inspiration

#viewingparty #upfront2017

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#viewingparty #upfront2017

We teamed up with ABC for summer’s hottest event. Don’t miss the Billboard Music Awards on May 21 at 8p ET on ABC!

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We teamed up with ABC for summer’s hottest event. Don’t miss the Billboard Music Awards on May 21 at 8p ET on ABC!

@foodnetwork Star is back! Watch the campaign spot that kicks off the new season with personality and attitude.

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@foodnetwork Star is back! Watch the campaign spot that kicks off the new season with personality and attitude.

The weekend is coming. #weekendvibes #friday #gameofthrones

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The weekend is coming. #weekendvibes #friday #gameofthrones

Introducing the all-new @hln. A sophisticated and contemporary style is at the heart of the rebrand, highlighting the news networkโ€™s authentic and empowering voice while closely aligning it with its sister channel, CNN. To see the full case study, click on the link in our bio.

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Introducing the all-new @hln. A sophisticated and contemporary style is at the heart of the rebrand, highlighting the news networkโ€™s authentic and empowering voice while closely aligning it with its sister channel, CNN. To see the full case study, click on the link in our bio.

We’re at the Experiential Marketing Summit in Chicago today! Make sure to join us at our panel discussion at 3:15p CT in room W471 with @ges_global @taubmancenters @msichicago and Disney Media to learn about using live experiences to reach kids and families.

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We’re at the Experiential Marketing Summit in Chicago today! Make sure to join us at our panel discussion at 3:15p CT in room W471 with @ges_global @taubmancenters @msichicago and Disney Media to learn about using live experiences to reach kids and families.

Kicking off #promaxgames with @atomicmari, who is leading the way in a new era of gaming and #esports

instagram 04โ€“27โ€“17

Kicking off #promaxgames with @atomicmari, who is leading the way in a new era of gaming and #esports

#wednesdaywisdom: “Change, like sunshine, can be a friend or a foe, a blessing or a curse, a dawn or a dusk.” -William Arthur Ward #entertainchange #inspiration

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#wednesdaywisdom: “Change, like sunshine, can be a friend or a foe, a blessing or a curse, a dawn or a dusk.” -William Arthur Ward #entertainchange #inspiration

We love design. We love toys. And we love cars. Cue up our latest brand integration campaign from our friends @cartoonnetworkofficial and @hasbro

instagram 04โ€“25โ€“17

We love design. We love toys. And we love cars. Cue up our latest brand integration campaign from our friends @cartoonnetworkofficial and @hasbro

Good luck and goodbye to our intern @seoksiwan!

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Good luck and goodbye to our intern @seoksiwan!

#potluckparty ๐Ÿ•๐ŸŒฎ๐Ÿ๐Ÿฅ—๐Ÿช

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#potluckparty ๐Ÿ•๐ŸŒฎ๐Ÿ๐Ÿฅ—๐Ÿช

#transformationtuesday: Check out how we helped transform a local radio station into an entertainment brand that extends beyond its airwaves๐ŸŽ™#kcrw

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#transformationtuesday: Check out how we helped transform a local radio station into an entertainment brand that extends beyond its airwaves๐ŸŽ™#kcrw

Happy Monday! This week, we’re inspired to entertain change by Divya Joseph. “Change happens. But recognizing when, why and how to entertain change – now that’s what’s exciting.” #entertainchange

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Happy Monday! This week, we’re inspired to entertain change by Divya Joseph. “Change happens. But recognizing when, why and how to entertain change – now that’s what’s exciting.” #entertainchange

#onset ๐ŸŽฅ #production #agencylife #agency #setlife

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#onset ๐ŸŽฅ #production #agencylife #agency #setlife

Words of wisdom from Winston Churchill: “To improve is to change; to be perfect is to change often.” #entertainchange #mondaymotivation #inspiration #designers #creativeteam #agency

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Words of wisdom from Winston Churchill: “To improve is to change; to be perfect is to change often.” #entertainchange #mondaymotivation #inspiration #designers #creativeteam #agency

#marchmadness ๐Ÿ€ #friday

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#marchmadness ๐Ÿ€ #friday

press 03โ€“22โ€“17

Troika hires Aaron Sapiro as new account manager to lead sports division

March 22, 2017 โ€“ Troika announced the appointment of Aaron Sapiro as new account manager of sports branding and marketing...

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Happy #stpatricksday!๐Ÿ€

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Happy #stpatricksday!๐Ÿ€

We’re inspired to entertain change this week by @awollman, designer at Troika. โ€œDo things that scare you. Change is the fastest way to figure out if you’re on the ‘right’ path.โ€ #entertainchange

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We’re inspired to entertain change this week by @awollman, designer at Troika. โ€œDo things that scare you. Change is the fastest way to figure out if you’re on the ‘right’ path.โ€ #entertainchange

#ThrowbackThursday: Check out our work with The CW for the fall 2016 TV season, elevating its on-air experience with a rich, cinematic look and feel.

instagram 03โ€“10โ€“17

#ThrowbackThursday: Check out our work with The CW for the fall 2016 TV season, elevating its on-air experience with a rich, cinematic look and feel.

Finding inspiration @thebroadmuseum #design #designers #fieldtrip #creativeagency #designstudio #branddesign #branding #creativeteam

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Finding inspiration @thebroadmuseum #design #designers #fieldtrip #creativeagency #designstudio #branddesign #branding #creativeteam

#internationalwomensday

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#internationalwomensday

“Change is the law of life. And those who look only to the past or present are certain to miss the future.” -John F. Kennedy #entertainchange

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“Change is the law of life. And those who look only to the past or present are certain to miss the future.” -John F. Kennedy #entertainchange

Celebrating with the Troika crew past and present ๐Ÿบ๐Ÿพ pc: @jacoballtrades

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Celebrating with the Troika crew past and present ๐Ÿบ๐Ÿพ pc: @jacoballtrades

We have some special visitors in the office today…๐Ÿ’ƒ๐Ÿป๐Ÿ•บ๐ŸŽบ

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We have some special visitors in the office today…๐Ÿ’ƒ๐Ÿป๐Ÿ•บ๐ŸŽบ

press 03โ€“01โ€“17

Pechanga unveils distinctive new brand, new casino/resort logo ahead of $285M resort expansion opening

TEMECULA, Calif. โ€“ (March 1, 2017) โ€“ The Pechanga Development Corporation which oversees Pechanga Resort & Casino, revealed a new...

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Here’s a tease into our brand work with @pechangacasino. More to come…#OnAnotherLevel #brandidentity #branddesign #branding #brandlaunch #marketingcampaign #designstudio #creativeagency #winningwednesday #pechanga #pechangacasino #resort #staycation

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Here’s a tease into our brand work with @pechangacasino. More to come…#OnAnotherLevel #brandidentity #branddesign #branding #brandlaunch #marketingcampaign #designstudio #creativeagency #winningwednesday #pechanga #pechangacasino #resort #staycation

press 02โ€“24โ€“17

Women in Film, Sundance Institute and 50 Hollywood Leaders Launch ReFrame to Create Sustainable Gender Equity in Film and Television

Groundbreaking, Peer-to-Peer Approach Addresses Systemic Impediments to Inclusivity Los Angeles, CA โ€” Fifty Hollywood leaders and influencers, including studio heads,...

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Happy Friday! This week’s inspiration to entertain change comes from Creative Director Reid Thompson. “Be open and optimistic about the new dynamics and possibilities that we encounter everyday.” #entertainchange

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Happy Friday! This week’s inspiration to entertain change comes from Creative Director Reid Thompson. “Be open and optimistic about the new dynamics and possibilities that we encounter everyday.” #entertainchange

In partnership with @womeninfilmla and @sundanceorg, we’re proud to be part of the launch of ReFrame, an initiative focused on gender equality in the entertainment media industry.

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In partnership with @womeninfilmla and @sundanceorg, we’re proud to be part of the launch of ReFrame, an initiative focused on gender equality in the entertainment media industry.

This week’s inspiration comes from legendary NBA player Michael Jordan. “I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.” #entertainchange

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This week’s inspiration comes from legendary NBA player Michael Jordan. “I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.” #entertainchange

Check out our latest work with HBO Sports, elevating the look and feel of its Special Presentation through #simplicity and #sophistication.

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Check out our latest work with HBO Sports, elevating the look and feel of its Special Presentation through #simplicity and #sophistication.

Love is in the airโ˜๏ธโœˆ๏ธโค๏ธ

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Love is in the airโ˜๏ธโœˆ๏ธโค๏ธ

Newest addition to the Troika team. Welcome, Aspyn! ๐Ÿถ

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Newest addition to the Troika team. Welcome, Aspyn! ๐Ÿถ

We feature Account Producer Tony Saccoccio in our Entertain Change series this week. “Be open to trying, failing and finding new and better ways forward.” Make sure to follow us on LinkedIn, Facebook and Twitter for updates and check out our website to learn more about how you can #entertainchange.

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We feature Account Producer Tony Saccoccio in our Entertain Change series this week. “Be open to trying, failing and finding new and better ways forward.” Make sure to follow us on LinkedIn, Facebook and Twitter for updates and check out our website to learn more about how you can #entertainchange.

๐ŸŽฅ

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๐ŸŽฅ

ICYMI: our work with Riot Games to redefine the live in-stadium experience and elevate the streaming presentation of the 2016 #leagueoflegends World Championship @staplescenterla #creativeagency #branding #designstudio #design #projectionmapping #esports #riotgames

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ICYMI: our work with Riot Games to redefine the live in-stadium experience and elevate the streaming presentation of the 2016 #leagueoflegends World Championship @staplescenterla #creativeagency #branding #designstudio #design #projectionmapping #esports #riotgames

“Be unapologetically disruptive.” @richardbranson #mondaymotivation #inspirationalquotes #entertainchange

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“Be unapologetically disruptive.” @richardbranson #mondaymotivation #inspirationalquotes #entertainchange

Who’s ready for the weekend? We are! ๐Ÿ™‹๐Ÿ™‹โ€โ™‚๏ธ #dogsofinstgram #friyay

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Who’s ready for the weekend? We are! ๐Ÿ™‹๐Ÿ™‹โ€โ™‚๏ธ #dogsofinstgram #friyay

“Design for design’s sake is fine art. Design plus a strategic lens becomes powerful design.” Speaking to the FEMBA students @uclaanderson #design #strategy #bschool #creativeagency

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“Design for design’s sake is fine art. Design plus a strategic lens becomes powerful design.” Speaking to the FEMBA students @uclaanderson #design #strategy #bschool #creativeagency

A Beast unlike anything you’ve seen before. Our latest design work for @netflix in the first Ultimate Beastmaster trailer. Coming to Netflix on February 24. #creativeagency #design #designstudio #animation #logo #UBM #netflix

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A Beast unlike anything you’ve seen before. Our latest design work for @netflix in the first Ultimate Beastmaster trailer. Coming to Netflix on February 24. #creativeagency #design #designstudio #animation #logo #UBM #netflix

What does the #powerofdesign mean to you? #designstudio #creativeagency #branding #branddesign #bigideas #artoftheweek

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What does the #powerofdesign mean to you? #designstudio #creativeagency #branding #branddesign #bigideas #artoftheweek

This week, we’re inspired to entertain change by Creative Director Kasumi Mihori. “Be open to possibility no matter where it leads you. Iโ€™ve always loved Richard Bransonโ€™s quote ‘Be unapologetically disruptive’ because itโ€™s the start to entertaining change. What happens next is up to the individual finding the courage to break free from the norm. Itโ€™s the scariest and loneliest place to be, which also makes it the most exhilarating. All of the great innovators of our time have shared this spirit stemming from a deep curiosity about the world around them. Great artists are able to put it into practice everyday.”

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This week, we’re inspired to entertain change by Creative Director Kasumi Mihori. “Be open to possibility no matter where it leads you. Iโ€™ve always loved Richard Bransonโ€™s quote ‘Be unapologetically disruptive’ because itโ€™s the start to entertaining change. What happens next is up to the individual finding the courage to break free from the norm. Itโ€™s the scariest and loneliest place to be, which also makes it the most exhilarating. All of the great innovators of our time have shared this spirit stemming from a deep curiosity about the world around them. Great artists are able to put it into practice everyday.”

We love our sunny days in LAโ˜€๏ธ #laweather #westcoastliving #designstudio #agency #wednesdayfeels

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We love our sunny days in LAโ˜€๏ธ #laweather #westcoastliving #designstudio #agency #wednesdayfeels

Kicking off #sundancefilmfestival with Al Gore at the premiere of his new film ๐ŸŽž

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Kicking off #sundancefilmfestival with Al Gore at the premiere of his new film ๐ŸŽž

THIS WEEK: Our newest Account Director Bonnie Rosen reveals how she entertains change. “Learn from and let go of what is to make room for new ways of thinking, growing and connecting. With the only constants being our curiosity, joy and energy, we will continue to amaze ourselves.”

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THIS WEEK: Our newest Account Director Bonnie Rosen reveals how she entertains change. “Learn from and let go of what is to make room for new ways of thinking, growing and connecting. With the only constants being our curiosity, joy and energy, we will continue to amaze ourselves.”

Proud to see our work in @communicationarts #typography #annual ๐Ÿ™Œ๐Ÿป #designstudio #designer #branding #brandingdesign #brandidentity #logo

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Proud to see our work in @communicationarts #typography #annual ๐Ÿ™Œ๐Ÿป #designstudio #designer #branding #brandingdesign #brandidentity #logo

Looking good at 120 degrees and 12 feet tall! Congratulations @turner_insta on a great CES #TheExperienceIsEverything

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Looking good at 120 degrees and 12 feet tall! Congratulations @turner_insta on a great CES #TheExperienceIsEverything

So excited to see our work with @pgatour. Thanks for sharing @rorymcilroy!

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So excited to see our work with @pgatour. Thanks for sharing @rorymcilroy!

news 11โ€“17โ€“16

Forbes: Harnessing The Power Of Consumer Media Brand Portfolios

Todayโ€™s leading global brands often are working on numerous corporate branding initiatives with motivations that range from recent mergers with...

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press 10โ€“06โ€“16

Nuri Djavit Joins Troika as New General Manager

October 6, 2016 โ€“ Hollywood-based strategic branding and marketing innovations agency Troika has hired digital pioneer Nuri Djavit as its...

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news 04โ€“02โ€“16

Why Understanding Fans is the New Superpower (Guest Column)

By Susan Kresnicka I completely admit it.ย  Iโ€™m obsessed with fandom. When my daughter turned 13, and my patience with...

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press 03โ€“28โ€“16

Starz Unveils New Master Brand

New Look and Brand Mission for STARZ Flagship Network ENCORE Networks Brought Under the STARZ Brand Umbrella, Repositioned as STARZ...

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press 01โ€“11โ€“16

Troika Teams Up with Groupe Mรฉdia TFO to Refresh Networkโ€™s Brand Identity

(HOLLYWOOD, CA โ€“ January 11, 2016) Entertainment branding and marketing innovations agency Troika (www.troika.tv) has partnered with Groupe Mรฉdia TFO...

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news 07โ€“08โ€“15

UFCโ€™s tiny logo change is a big deal for its new visual look

LOS ANGELES (AP) โ€” Gil Haslam and Seton Kim realize most of their fellow mixed martial arts fans wonโ€™t notice...

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news 06โ€“09โ€“15

Branding in the age of choice

By Dan Pappalardo Weโ€™re entering televisionโ€™s golden era of choice โ€“ and choice is the domain of branding. With audiences...

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press 03โ€“04โ€“15

Troika Hires Kevin Aratari as Head of Business Development

ย (HOLLYWOOD, CA โ€“ March 04, 2015) Entertainment brand consultancy and marketing innovations agency Troika (www.troika.tv) announced today the hire of...

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news 09โ€“23โ€“14

Itโ€™s a Bird! Itโ€™s a Plane! Itโ€™s CWโ€™s New Season

By Stuart Elliott A TELEVISION network with modest ratings is hoping that audiences are holding out for a hero or,...

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press 12โ€“23โ€“13

Troika Unveils Charlotte Hornets Brand Identity

(December 23rd, 2013) Brand consultancy & creative agency Troika has partnered with the Charlotte Bobcats and unveiled the teamโ€™s new...

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press 10โ€“07โ€“13

Troika Rebrands TSNโ€™s โ€œThatโ€™s Hockeyโ€

(October 7th, 2013) Brand consultancy & creative agency Troika has partnered with TSN, Canadaโ€™s number one sports network, to rebrand...

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press 04โ€“15โ€“13

Televisa Partners with Troika to Rebrand Galavision as GalaTV

April 15th, 2013 - Televisa, the largest media company in Latin America, has tapped American brand consultancy and creative agency...

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press 04โ€“01โ€“13

AMC Introduces New Look and Brand Positioning

April 1, 2013 - AMC announced today a new look and brand positioning, โ€œAMC: Something More,โ€ which reflects the networkโ€™s...

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press 01โ€“08โ€“13

Univision Communications Inc. Teams Up With Troika To Launch UniMรกs Brand

January 8th, 2013 - Univision Communications Inc., the leading media company serving Hispanic America, teamed up with brand consultancy &...

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press 11โ€“29โ€“12

Golf Channel Teams Up with Troika to Launch Brand Campaign

November 29th, 2012 - Golf Channel has partnered with brand consultancy & creative agency Troika to develop a brand image...

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press 10โ€“26โ€“12

Troika Brands New Canal+ Group Networks D8 & D17

French television studio & distributor Canal+ Group has teamed up with US-based brand consultancy & creative agency Troika and French...

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press 10โ€“01โ€“12

Troika Launches Time Warner Cable SportsNet & Deportes

Time Warner Cable Sports has teamed up with brand consultancy & creative agency Troika to build the brand strategy, identity,...

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press 09โ€“11โ€“12

Troika Rebrands The CW, Launches โ€˜TV Nowโ€™ Tagline

The CW has tapped brand consultancy and creative agency Troika to develop a new tagline and rebrand the identity across...

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press 07โ€“27โ€“12

Troika Rebrands Canadian Network V

French-Canadian network V has teamed up with brand consultancy and creative agency Troika to revamp their brand identity, announcing the...

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press 06โ€“19โ€“12

Second-Screen Social TV App ConnecTV Launches Nationwide Marketing Campaign

Social TV app ConnecTV has teamed up with brand consultancy and creative agency Troika to establish their brand strategy and...

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press 06โ€“13โ€“12

NBC Sports Group Unveils Identity Relaunch

NBC Sports Group โ€“ the newly formed property resulting from the Comcast and NBC Universal merger โ€“ has teamed up...

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press 01โ€“24โ€“12

Troika Rebrands Globosatโ€™s SporTV

United States brand consultancy and creative agency Troika has partnered with SporTV, a subsidiary of Brazilian media conglomerate Globosat, to...

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